SaaS is Back, What You Need to Know

SaaS is Back, What You Need to Know

Software-as-a-Service (SaaS) company chatter is becoming more frequent again as businesses begin to understand that cloud computing is clearly becoming one of the game changing technologies that will affect how organizations operate.

Three quarters of large businesses now consider SaaS tools an essential part of their business. This is according to a new report by GoCardless, based on a poll of more than 1,000 senior decision makers. The report claims that product updates and payment flexibility are considered the main advantages of SaaS, as compared to traditional software.

Additionally, research firm IDC reported global spending on public cloud services and infrastructure would reach $122.5 Billion by the end of this year while Gartner Research is predicting that the public cloud services market will grow 18% in 2017 to total $246.8 Billion.

The attraction of SaaS model companies is their inherent ability to scale to meet customer demand. What’s driving massive growth in the SaaS industry and SaaS adoption is the need for ever-greater agility and efficiency. SaaS businesses are building highly scalable software delivery infrastructure that delivers high levels of service and maintains cost efficiency over time.

Surprisingly, there are few startup SaaS companies that are publicly traded; however we did identify a CSE listed startup that trades with the stock symbol SAAS suitably.

Subscribe Technologies Inc. (CSE:SAAS) only started as recently as January with the launch of its bContact.com CRM and business management system and now the release of its second SaaS cloud based business ServerHawk.com, a website analysis, SEO and marketing tool for marketing professionals, business owners and web developers.

President and CEO of Subscribe Technologies Inc. Paul Dickson states in a recent press release, “…the Company is committed to building out a Software-as-a-Service (SaaS) company with multiple streams of revenue derived from the subscription based business model.”

The little known company traded at a 52 week high of $0.10 cents since its transformation to a SaaS company a few weeks ago.

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